Pitching your business isn't always the easiest thing to do. If it is something you haven't done before, where should you start? Pitch Academy is here to help. It’s a series of lessons to teach you what to look for in your pitch, so you can dramatically improve the outcome of it! Featuring:
Insights from serial pitchers.
Case studies from real people who pitch often.
Tips to help you get the most out of your pitch.
Your pitch will become easy to understand, professional and effective. You’ll be the hero of any pitch and sales competition.
Early traction is great. You can see a demand for what you have created and are looking at a way to scale it quickly to capture the market or grow your revenue. Well, if this is your first company then you may find yourself a little out of your depth. Whilst it is fine to… Read The Full Lesson
Tell your Story Deciding on how to start your pitch is hard. Why not start by telling your audience a story. Identify the problem first, then provide the solution. Many entrepreneurs want to sell you the solution first by talking about their product. But they never even state what the problem they are trying to… Read The Full Lesson
Be Persistent Time is important! A lot of people do not have a lot of it and it is pretty easy to frustrate someone if they find out you are wasting theirs. Persistence is key with pitching and coming across friendly. It is often hard to strike this balance, but getting it right is essential…. Read The Full Lesson
Show Your Product When you are presenting on stage don’t do what everyone else is doing. Don’t spend the first 2-3 minutes explaining the product, why you made it, all the cool features, and the profiles of your team. This gives the audience the impression that you don’t really have a product and you’re not… Read The Full Lesson
Don’t Overdo it Overloading your slides with text is not a good thing to do. This common mistake can often lead to two scenarios which can kill your whole pitch. The first is that the audience becomes disengaged and loses interest in what you are trying to say. The second is the tendency for the… Read The Full Lesson
This may sound silly right? You of course created your company because your Unique Selling Proposition is unique. You want to take the whole market and make millions! Well I hate to shatter all your dreams but there will inevitably be someone else in your market doing a similar thing. The important things which will… Read The Full Lesson
Recently I attended my first pitching event in person. I have often watched events on the internet and seen how it seems a lot of US startups start their pitch. I’ll give you a clue! They often start with ‘meet Jack’ and goes onto explain Jack/Bill/Susan/Katie’s problems. Whilst it is always good to try and… Read The Full Lesson
There was a great article in Tech in Asia with the CTO and co-founder of match.com. The article focused on how making your fundraising an event can have better results. The full article can be seen here; http://www.techinasia.com/startup-basics-treat-fundraising-event/. One of the great things mentioned in the article is to approach your fundraising with preparation. You… Read The Full Lesson
There is no better way to end your presentation than with an Exec Summary for your last slide. So what’s an Executive Summary? An executive summary previews the main points of an in-depth report It is written for nontechnical people who don’t have time to read the main report It contains enough information for a… Read The Full Lesson
Having that idea in your head which just won’t seem to go away isn’t enough. Everyone has ideas. It is how you execute this idea that will make you have a successful startup. There are thousands of reasons why you shouldn’t get started! This alone is why you do not see more individuals taking the… Read The Full Lesson
This is one of the quickest ways to lose credibility personally and professionally. It is important to acknowledge competitors in your space, without doing so will come across somewhat naive. Insulting or talking bad about your competitors is not going to do anything but harm you. To impress when talking about your competitors it is… Read The Full Lesson
Spamming a VC or fund with no knowledge or personalised email to somebody from it is plain stupid – it is against the rules of cold calling. You are wasting your time by actually sending the email and losing credibility in the same process. There are various rules to follow when looking at sending out… Read The Full Lesson
There are a ton of free resources for finding the different accelerators, incubators and VC funds / VCs. It is important however to do your research. There is no point in finding them all and then sending out a ton of emails if you are emailing a fund who only invest a minimum of $1… Read The Full Lesson